MeeGo Retail Campaign
Client projects / Design
MeeGo — the OS developed jointly by Nokia and Intel — debuted in Russia with this retail campaign. Netbooks stood on a dedicated stand with social-network marker cards hanging on cords: left alone, a netbook looped the key-visual animation; hold a card to its camera and it recognised the network and played a film about MeeGo's integration with it. A dozen supporting formats ran in and around the shops.
MeeGo — the OS developed jointly by Nokia and Intel — debuted in Russia with this retail campaign. Netbooks stood on a dedicated stand with social-network marker cards hanging on cords: left alone, a netbook looped the key-visual animation; hold a card to its camera and it recognised the network and played a film about MeeGo's integration with it. A dozen supporting formats ran in and around the shops.
